The cryptocurrency market has once again delivered a surprise, and this time it’s from a lesser-known meme coin called AURA, which runs on the Solana blockchain. In a matter of hours, AURA has surged by over 5,000%, capturing the attention of traders across the globe. According to the latest market data, AURA is now trading at approximately $0.05334 after climbing more than 5439% in just 24 hours and over 5600% over the past seven days, according to Coingecko data . This meteoric price rise has been matched by an equally explosive increase in trading volume, suggesting intense interest and rapidly growing momentum. Its trading volume in the last 24 hours skyrocketed by a staggering 36,234.95%, reaching over $46 million, indicating significant buy-side pressure and speculative action. Following the memecoin’s price surge, the market cap has soared to $51.38 million, placing it among the top trending tokens in the current crypto market cycle. With a 24-hour volume-to-market-cap ratio of 68.28%, trading activity around AURA remains intense and well above average. Such a dramatic surge has naturally led market watchers to question what’s driving AURA’s explosion in value and attention. Why is the AURA cryptocurrency price rising? One key factor fueling the rally appears to be the general bullish sentiment sweeping across the broader crypto market. Bitcoin (BTC), the market leader, is trading just shy of $110,000 while Ethereum (ETH) is testing levels near $2,800, providing a favourable backdrop for altcoins and memecoins to thrive. As capital flows into top assets, many investors tend to seek high-risk, high-reward opportunities in emerging tokens like AURA. Notably, this spillover effect often triggers sharp upward moves in smaller-cap coins as traders look to ride the wave of momentum. Social media buzz has also played a powerful role in accelerating AURA’s ascent, as community-driven campaigns gain traction. Recently, AURA shared a post on X reading “AURISE, ” which was quickly followed by supporters urging others to hold for a $5 target and push for listings on major exchanges like Bybit and Binance. The emotional charge behind this message has clearly resonated with many traders, further reinforcing bullish sentiment. Adding to the momentum, BitKan announced the listing of the AURASOL spot trading pair, giving AURA more visibility and accessibility to global investors. BitKan @BitKanOfficial · Follow Replying to @auracoinsolana 🔥 New Listing: @auracoinsolana #AURASOL spot trading pair is now available for trade on BitKan Crypto Exchange $AURASOL Spot Trading Pair: bitkan.com/trade/AURASOL-… Official #BitKan Announcement bitkan.com/notices/detail… Free $100 New User Sign-Up Gift: bitkan.com/account/signup… Watch on Twitter View replies 2:35 pm · 11 Jun 2025 0 Reply Copy link Read more on Twitter Exchange listings often act as catalysts for upward price movement, especially when they are accompanied by promotional campaigns and incentives. The timing of the BitKan listing couldn’t have been more favourable, coinciding with a wave of speculative enthusiasm and increased retail participation. Given these developments, it’s evident that AURA’s price surge is being powered by a combination of bullish market conditions, community enthusiasm, and fresh exchange listings. While the fundamentals of AURA remain relatively unclear, the market’s current behaviour suggests that hype and momentum are the primary drivers at play. Whether AURA can sustain these gains or not remains uncertain, but for now, it stands as the latest symbol of memecoin mania in a resurgent crypto bull market. The post AURA price just shot up by over 5000%: why is it rising? appeared first on Invezz
