In a short but impactful video shared by Crypto Briefing on X, Ripple CEO Brad Garlinghouse offered a sharp perspective on why institutional excitement around crypto ETFs is surging. Garlinghouse acknowledged that he was “hurt but excited” to finally be spotlighted in such high-level discussions after years of being overlooked — but more importantly, he emphasized the transformative significance of crypto exchange-traded funds (ETFs) for institutional players. JUST IN: Ripple CEO @bgarlinghouse explains growing institutional adoption of $XRP and $RLUSD pic.twitter.com/TR20ajAULF — Crypto Briefing (@Crypto_Briefing) May 23, 2025 Unlocking Institutional Access to Crypto According to Garlinghouse, institutional investors—those traditionally active on Wall Street—have long faced barriers when it comes to entering the crypto market. Previously, their options were limited: they could either self-custody assets, which raises concerns around security and complexity, or work through centralized crypto exchanges, which many investors distrust for various reasons, including regulatory uncertainties and counterparty risk. Crypto ETFs, however, change the game entirely. These investment vehicles allow institutions to gain direct exposure to digital assets through familiar Wall Street channels, bypassing many operational and regulatory hurdles that once kept institutional capital on the sidelines. Garlinghouse underscored that this represents a major “unlock” for capital pools like pension funds and endowments, which can now access the crypto market in a compliant, regulated, and easily tradable format. Bitcoin ETFs Signal Broader Institutionalization Garlinghouse also pointed to the remarkable success of the Bitcoin ETF, which became the fastest ETF in history to reach $1 billion in assets under management. This rapid institutional adoption, he noted, signals not just a passing trend but the broader institutionalization of the crypto market as a whole. The comparison to gold ETFs underscores a key narrative: crypto, once seen as fringe or speculative, is now entering the financial mainstream alongside legacy assets like gold. Crypto ETFs’ record-breaking success and substantial inflows are boosting institutional investors’ confidence in digital assets’ long-term prospects. XRP’s Strength in the Institutional Landscape While much of the public attention has focused on Bitcoin ETFs , Ripple’s CEO is looking beyond Bitcoin toward Ripple’s own expanding ecosystem, particularly XRP. XRP has long been positioned as a bridge asset for cross-border payments, and institutional interest in it has been accelerating, particularly as regulatory clarity improves in key markets. Notably, XRP was one of the few tokens explicitly identified as not being secure in last year’s landmark ruling by Judge Analisa Torres, giving institutional players added confidence to engage with the asset. This clarity, paired with Ripple’s robust network of banking and payment partners, has positioned XRP as a leading candidate for institutional use cases, from liquidity provision to international remittances. We are on twitter, follow us to connect with us :- @TimesTabloid1 — TimesTabloid (@TimesTabloid1) July 15, 2023 RLUSD: Ripple’s New Institutional Stablecoin The launch of RLUSD, Ripple’s stablecoin pegged 1:1 to the U.S. dollar, adds another powerful tool to Ripple’s institutional offering. Stablecoins are increasingly viewed as essential financial instruments for crypto-native and traditional institutions, offering a reliable on-chain store of value and medium of exchange. With RLUSD, Ripple can now offer institutions a compliant, enterprise-grade stablecoin solution, tightly integrated with its payment and liquidity solutions. This expansion is especially critical as regulatory scrutiny intensifies: institutions are looking for partners and products that combine technological innovation with regulatory reliability, and Ripple is positioning itself to meet that demand head-on. Shaping the Future of Institutional Crypto Adoption While Bitcoin dominates the market narrative, Ripple is focused on establishing XRP and RLUSD as institutional assets in their own right. As crypto ETFs continue to break records and mainstream digital assets, Ripple’s focus on regulatory clarity, enterprise integration, and cross-border utility sets it apart from many competitors. As evident in Garlinghouse’s comments , Ripple’s leadership demonstrates that the company is not just following the institutional trend but actively driving the future of institutional adoption in crypto. With financial giants increasingly interested in crypto markets, XRP, RLUSD, and the maturing ETF landscape suggest that Ripple is poised for growth. As the market evolves, Ripple’s dual emphasis on technological innovation and regulatory alignment may be its most valuable assets, drawing in the kind of institutional capital that could redefine the scale and scope of the crypto economy in the years ahead. Disclaimer : This content is meant to inform and should not be considered financial advice. The views expressed in this article may include the author’s personal opinions and do not represent Times Tabloid’s opinion. Readers are urged to do in-depth research before making any investment decisions. Any action taken by the reader is strictly at their own risk. Times Tabloid is not responsible for any financial losses. Follow us on Twitter , Facebook , Telegram , and Google News The post Ripple CEO Explains Growing Institutional Adoption of XRP and RLUSD appeared first on Times Tabloid .
