In a stunning show of brand visibility and strategic messaging, Ripple has secured a large-scale advertisement display in the heart of New York City, igniting a wave of excitement across the XRP community. The news was first shared by prominent crypto influencer JackTheRippler via X, whose post quickly went viral within the XRP Army. The development marks a significant moment for Ripple and its native token XRP, both of which have continued to gain traction amid regulatory battles and growing institutional interest. Ripple’s Bold Presence in the Financial Capital The new advertisement , displayed prominently in one of New York City’s high-traffic commercial areas, showcases Ripple’s branding and its flagship digital asset, XRP. This public-facing initiative places Ripple in the same marketing echelon as legacy financial institutions and tech giants, signaling a clear message: Ripple is here to stay, and it intends to compete on a global scale. BOOOOOOOOOOOOOOOOOOM!!! New York City is showing a new advertisement by @Ripple ! #XRP pic.twitter.com/d2Ky1IpOOH — JackTheRippler ©️ (@RippleXrpie) June 3, 2025 New York, often dubbed the financial capital of the world, is home to Wall Street, numerous investment banks, and institutional players. By taking center stage in such a pivotal location, Ripple is not just advertising a product, it is reinforcing its identity as a serious player in the future of finance. The move aligns with the company’s broader strategy to promote mainstream adoption of blockchain-powered solutions for cross-border payments, liquidity management, and decentralized finance infrastructure. We are on twitter, follow us to connect with us :- @TimesTabloid1 — TimesTabloid (@TimesTabloid1) July 15, 2023 A Morale Boost for the XRP Army For the global XRP community, colloquially known as the XRP Army, this advertisement is more than just a marketing tactic; it’s a symbolic victory. After years of navigating regulatory uncertainty, primarily stemming from the SEC’s lawsuit against Ripple, XRP holders have remained steadfast in their support. The display in New York City has reignited enthusiasm and reinforced their belief in XRP’s long-term value and utility. JackTheRippler’s post captured the community’s excitement and was shared widely among crypto enthusiasts. The post also included a brief video of the advertisement in action, with users commenting enthusiastically about the visibility and professional appeal of the display. Timing and Strategic Implications The timing of this campaign is especially noteworthy. Ripple has been actively expanding its global partnerships. The company has secured multiple licenses , including a Major Payments Institution license from Singapore, Ireland, and Dubai, indicating growing international legitimacy. The New York City advertisement could very well be part of Ripple’s strategic effort to strengthen brand awareness as it prepares for larger moves in both the U.S. and global financial ecosystems. It also serves as a gentle reminder to regulators, banks, and fintech stakeholders that Ripple’s infrastructure is operational, scalable, and ready for mainstream integration. Disclaimer : This content is meant to inform and should not be considered financial advice. The views expressed in this article may include the author’s personal opinions and do not represent Times Tabloid’s opinion. Readers are urged to do in-depth research before making any investment decisions. Any action taken by the reader is strictly at their own risk. Times Tabloid is not responsible for any financial losses. Follow us on Twitter , Facebook , Telegram , and Google News The post XRP Army Rejoices As Ripple Gets Large Display In New York City appeared first on Times Tabloid .
