Cryptocurrency-linked payment cards are rapidly gaining traction in Europe, particularly for small purchases typically dominated by cash. According to a new report from CEX.IO, 45% of crypto card transactions fall under the 10-euro mark, reflecting a shift in consumer behaviour and highlighting crypto’s growing role in day-to-day payments. The report, shared with Cointelegraph, noted a 15% year-on-year increase in newly issued CEX.IO crypto cards across the continent in 2025. This trend indicates a broader acceptance of digital assets as a means for routine purchases and suggests that crypto cardholders are now mirroring traditional banking habits, especially when it comes to online spending. Online Spending Nearly Doubles Traditional Usage Rates While the European Central Bank (ECB) reports that 21% of card payments in the eurozone are made online, CEX.IO data shows that 40% of crypto card transactions occur via the internet. This figure nearly doubles the regional average, showcasing the comfort crypto users have with digital platforms. “What we’re seeing in Europe is that crypto card users aren’t just experimenting with new tech — they’re showing us what everyday spending might look like in a truly cashless future,” said Alexandr Kerya, Vice President of Product Management at CEX.IO. He also revealed that average payment volumes have jumped 24% in the past month alone. Crypto Spending Patterns Mirror Traditional Banking The data further illustrates how crypto cardholders are incorporating digital currencies into their daily routines. Groceries represent 59% of crypto card purchases, which is close to the ECB’s 54% average for traditional bank cards. Spending at restaurants and bars accounts for 19% — a higher figure than typical bank card usage in that category. The average crypto card transaction stands at €23.70, lower than the €33.60 average for traditional bank card payments, based on Mastercard’s Q1 2025 data. Stablecoins Lead Transactions as Other Cryptos Gain Ground Stablecoins play a dominant role in these transactions, powering 73% of all crypto card activity. Nevertheless, other leading digital assets such as Bitcoin, Ether, Litecoin, and Solana are also being used for essentials like groceries, dining, and transport. This mirrors broader usage trends across the crypto sector. For example, platforms like Oobit and Crypto.com are also reporting strong transaction volumes related to everyday spending and online shopping across their European user base. Institutional Pushbacks Continue Despite Adoption Gains However, not all financial institutions are welcoming this trend. Barclays has announced that it will block crypto purchases on its Barclaycard credit cards. The bank cited concerns over the volatility of digital assets and the lack of consumer protections available through traditional financial mechanisms. Barclays emphasized that crypto transactions are not covered by the Financial Ombudsman Service or the Financial Services Compensation Scheme, leaving users exposed in case of disputes or losses. Despite such institutional caution, the momentum behind crypto card usage continues to grow, reflecting an evolving financial landscape that is increasingly embracing digital innovation.
