The Sonic SVM team today unveiled Sonic SVM Attention Capital Market, a protocol it says is the world’s first operational market for human attention as a programmable, on-chain asset. Built on the Hypergrid Shared State Network (HSSN) architecture, the launch marks what the team calls a fundamental shift in how digital attention is tracked, valued, and transacted within the Web3 ecosystem. “We’ve created more than just technological infrastructure—we’re launching a new economic paradigm where attention becomes a first-class asset class,” said Chris Zhu. In the information age, human attention is arguably our most valuable resource. Our protocol systematically captures, quantifies, and redistributes this attention as programmable capital.” A new asset class The Sonic SVM protocol operationalizes the long-theorized attention economy by introducing a set of structured, on-chain mechanisms that convert digital engagement into quantifiable capital. It does so through four core innovations: Attention capital funnel: this framework systematically channels off-chain awareness into measurable on-chain actions. By assigning clear value to user interactions, it provides decentralized applications (dApps) with actionable growth metrics and performance benchmarks. Authority score system: Inspired by PageRank, this mechanism allocates value across the ecosystem by scoring both individual programs and their synergistic contributions to the broader network. Programmatic attention metrics: Engagement is measured across fixed epochs using a dual-lens model, tracking both user activity (e.g., unique wallet interactions, session depth) and economic throughput (e.g., transaction values, staking participation). The attention flywheel: Acting as a feedback loop, this incentive engine allows dApps to channel their earned rewards into further user acquisition and engagement. A meritocratic digital economy “Until now, attention in crypto has been recognized as valuable but never properly measured or fairly monetized,” the Sonic SVM team stated. “Our protocol creates a meritocratic system where developers are directly rewarded based on verifiable user engagement, not just token speculation or venture backing.” By shifting incentives toward real usage and measurable interaction, the protocol offers tangible benefits across the ecosystem: Developers receive a sustainable funding mechanism tied directly to engagement, enabling them to build and scale based on actual utility rather than speculation. Users benefit from more functional, responsive applications as developers are rewarded for delivering real value and experience-driven design. The Network advances through an ecosystem of high-quality, user-validated applications, fostering long-term viability and meaningful participation. The result is a digital economy where capital flows to value creators, not just market movers, anchoring the future of Web3 in measurable merit. Availability The Sonic SVM team has released a detailed whitepaper outlining the technical architecture and economic framework of the Attention Capital Market. The protocol is slated to enter public testnet in June 2025, with a mainnet launch targeted for the third quarter of the year. Developers interested in participating in the testnet or exploring opportunities to build within the Attention Capital Market ecosystem can visit https://www.sonic.game/ and follow the project’s social channels for updates and registration details. The post Sonic SVM introduces Attention Capital Market to monetize digital attention appeared first on Invezz
