CoinDesk 2025-05-28 19:56:45

Bitcoin and Web3 Wallet Firm Ledger Brings 'Crypto Life' Visa Card to U.S. Users

Cryptocurrency hardware wallet firm Ledger has launched its Crypto Life (CL) Visa card in the U.S., offering users 1% cashback in bitcoin (BTC) or USDC on purchases and the ability to directly deposit paychecks into the on-chain card account via bank transfer. Ledger's CL Visa card is facilitated by fiat-to-on-chain card enabler Baanx, which also provides self-custody crypto cards for the likes of MetaMask , Tools for Humanity and most recently wallet firm Exodus . Big card networks Mastercard and Visa are aligning themselves with the self-custodial crypto world and the rapid growth in areas like stablecoin payments. Data on CL card usage shows household purchases dominated crypto card usage at 63% of total transactions, with entertainment and fashion categories showing the strongest growth. Jean-Francois Rochet, EVP of Consumer Services at Ledger, said the collaboration brings the CL card to millions of users in the U.S. with attractive cashback features for bitcoin holders. “Living the crypto life means having ownership, access and real world utility over your digital assets,” he said in a statement. “The CL Card, designed for Ledger, is a step toward mainstream, non-custodial crypto payments—right in your pocket”, said Simon Jones, Chief Commercial Officer of Baanx. The CL Card will be available in the U.S. (excluding New York and Vermont) on June 30, 2025.