The U.S. Securities and Exchange Commission (SEC) has officially approved Grayscale’s application to convert its Digital Large Cap Fund (GDLC) into a spot exchange-traded fund (ETF), marking a significant milestone for crypto ETFs in the U.S. What sets this approval apart is the inclusion of XRP—a first for a regulated crypto ETF in the country. This insight is powered by Outset PR , a data-driven crypto communications agency that helps digital assets gain attention through a combination of media intelligence, strategic narrative timing, and performance-driven outreach. The Market Impact This marks the first time XRP has been included in a U.S.-regulated spot ETF, following its long-running legal battles with the SEC. The inclusion legitimizes XRP in the eyes of institutional investors, reinforcing its status as a core asset in the crypto space. Through GDLC’s ETF wrapper, institutional and retail investors can now gain indirect exposure to XRP without needing to hold or custody the token themselves. This lowers the barrier to entry and may drive new capital into XRP markets. With XRP under regulatory scrutiny since 2020 due to the SEC’s lawsuit against Ripple Labs, its inclusion in a spot ETF signals a turning tide in regulatory perception. This move could influence the approval of other XRP-related financial products in the future. XRP Price Analysis and Prediction Source: tradingview XRP is currently trading between $2.17 and $2.35. It has been on a positive trend lately. In the past week, its price saw a rise of about 5.7%. Over the past month, it climbed by nearly 7.9%. If XRP can break through the nearest resistance level of $2.43, it might aim for the $2.60 mark, which would mean a potential growth of more than ten percent from its current range. Overall, XRP appears to have a promising outlook, with support levels not too far below, suggesting a strong market interest. The recent price increase and current momentum indicate a healthy interest from investors. Outset PR Crafts Communications Like a Workshop, Powered by Data Founded by renowned crypto PR expert Mike Ermolaev , Outset PR operates like a hands-on workshop, building every campaign with market fit in mind. Instead of offering random placements or templated packages, Outset PR carefully weaves a client’s story into the market context, showcasing what organic PR looks like: Media outlets are selected based on metrics like discoverability, domain authority, conversion rates, and viral potential Pitches are tailored to fit each platform’s voice and audience Timing is mapped to let the story unfold naturally and build trust organically Outset PR occupies a unique niche as the only data-driven agency with a boutique-level approach. Daily media analytics and trend monitoring power every decision, so campaigns align with market momentum. And the approach feels collaborative — it’s like turning to a trusted friend who happens to be an expert. Results-Oriented, Insight-Driven The agency is goal-oriented, so it pursues measurable results. They dive deep into each client’s aims, budget, and timelines to craft value-driven campaigns that resonate with the target audience. Outset PR fuses performance-level analytics with high-touch strategy. Besides logically verified organic PR the key strengths of Outset PR include: Market Dominance. Clients of Outset PR can gain recognition in the desired geo in merely a month. Traffic Acquisition. Outset PR's proprietary system places branded content across high-discovery surfaces, combining editorial exposure with performance reach. This method consistently generates traffic volumes far beyond standard Google visibility. Tier-1 Pitching. The team helps its clients to craft tailored messages and select relevant angles to outreach directly to tier-1 journalists and editors. Strong media relationships and a focused pitching cycle open doors where it matters and increases chances of consistent coverage. Content Creation with Editorial Focus. Experienced writers with backgrounds in journalism, analytics, and sales content develop materials that hit both editorial and strategic targets. Targeted Media Outreach. Designed for early-stage projects, these campaigns boost search visibility by securing coverage in media that trigger syndication across major crypto newsfeeds — laying the groundwork for scalable or highly targeted PR efforts. Let Outset PR Tell Your Story With Verifiable Impact Conclusion The inclusion of XRP in Grayscale’s SEC-approved ETF signals institutional validation and increasing regulatory acceptance for XRP, setting the stage for expanded investment and ecosystem growth. As analysts watch for price movements and traders weigh entry points, agencies like Outset PR continue to play a crucial role in surfacing the deeper significance of such developments. Their data-powered, boutique-style PR ensures that crypto projects and market shifts alike are understood, amplified, and placed in the right context. You can find more information about Outset PR here: Website: outsetpr.io Telegram: t.me/outsetpr X: x.com/OutsetPR Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
