In this exclusive interview, the CEO and founder of VeChain, Sunny Lu, explains how a non-crypto user can also earn crypto rewards via his sustainability app, VeChain. As a marketplace for various de-centralised applications, vbetter.com aims to encourage individuals for making right and better choices by rewarding them for the same. Having been in the crypto space for more than 11 years now, Sunny Lu highlights the need to keep building during the bear market and build more when it ends. Funding his vision from bucket money from Bitcoin mining, he began with building applications on Layer 1 Blockchain platform. He encourages replacing traditional databases by Blockchain, in order to ensure sustainability. He highlights how he used blockchain tech for efficiency, in the year 2016 as the CIO of LV for ‘ Track and Trace Project’. With upgraded strategy, he reveals about the vision behind the launch of vbetter.com in 2024. Calling it as the new EST platform, he calls it a new de-centralised platform helping users to earn rewards by better actions. By making user-friendly applications like Mugshot and EVN , a non crypto user can easily get crypto rewards for his sustainable actions towards saving the environment – say while drinking a coffee or driving a Tesla Car. Watch the complete interview as Crypto Leader Sunny Lu sheds more insights on ways to make rewards with this innovative new sustainability ecosystem – vbetter.com. The post VeChain Founder Sunny Lu sheds light on his innovative Sustainability ecosystem appeared first on CoinGape .